![]() The same goes for content, says Megan Morahan, a creative director at the custom- printing company Vistaprint. “Using a good card stock and a professionalized logo is more important.” “If you’re working for a business, that’s your personal calling card,” he continues. ![]() If you’re trying to make it into someone’s wallet, pocket, or Rolodex (yes, people still buy Rolodexes ) why would you give them a business card that won't fit? Funky sizes are on-trend - a larger-than-average business card will stand out, the thinking goes - but he recommends sticking to the traditional size of 3.5 x 2 inches. Jay Meschke, president of CBIZ Talent and Compensation Solutions, says company cards should have a clean, minimal design with an easy-to-read font and a sturdy card stock. Use the back to list your name, title, address, phone number, and company website. Put the company name on the front of the card, along with a logo and tagline, if those are available to you. If you’re a business owner, or want to take advantage of your employer’s name recognition, that should be the focal point of your business card. A business card is your introduction to the professional world - a dirty, ripped, or otherwise damaged one doesn't make for a good first impression. Whichever route you choose, consider spending a few extra bucks on a card case to help lug them around. Print a stack at home, using business card paper from an office supply store, or tap an on-demand printing service like Vistaprint or Moo (FYI: if you use a professional service, you may need to save your design as a JPEG or pdf image beforehand). So what makes a good business card? We ran that question by career coaches and branding specialists, and created a blueprint for the modern worker based on their advice.īelow, you'll find four expert-approved business cards, with downloadable templates, for four different types of professionals. "If you’re in a professional business, having that tangible takeaway is still a best practice." “While it’s possible to exchange information online, when you meet people in person at networking events, conferences, or by chance, you need business cards,” says Carolyn Betts, CEO of Betts Recruiting. It’s the connective tissue to your next career move, and it deserves the same consideration you’d put into a résumé or cover letter. But in-person introductions still rule the networking world, and business cards are still its currency.ĭone right, a good business card can be a powerful branding tool that nudges the person receiving it to deepen your professional connection, through LinkedIn, networking apps, or email. The meteoric rise of online networking has changed the way we build our career circles.
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